WhatsApp Business API allows businesses to communicate with users/customers on their WhatsApp account at scale.

WhatsApp provides you with programmatic access to send and receive messages, automate interactions & integrate WhatsApp messaging into your existing system and workflows.

With WhatsApp Business APIs, you can;

  • Automate incoming queries with chatbots

  • Send transactional messages like order updates, invoices, payment reminders, feedback collection etc..

  • Send promotional messages in bulk

How to get a WhatsApp Business API?

In order to get WhatsApp Business APIs, you need to ensure that following two conditions are met;

  1. Facebook Business Manager (FBM) is verified

  2. Active phone number not having an active WhatsApp account

Read this article to know more about how to check the FBM status

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